AGENDA CVB Meeting: Presentations for Y Partnership Replacement

by September 8, 2009 • 4 comments

As you no doubt learned last week, Y Partnership is out as the TDC and CVB’s marketing and public relations agency. This Thursday presentations will be given by the top three candidates from each discipline to take over in Y-Partnership’s vacated position. If you’re not excited, check your pulse.

AGENDA

PANAMA CITY BEACH CONVENTION & VISITORS BUREAU, INC.
Panama City Beach
Thursday, September 10, 2009
9:00 a.m. – 12:00 p.m.
Council Room, PCB City Hall

I. CALL MEETING TO ORDER

II. ROLL CALL

A. Invocation
B. Pledge of Allegiance

III. PRESENTATION FROM ADVERTISING AGENCIES, Mr. Dan Rowe, President

A. Beber Silverstein Group
B. Fahlgren
C. LKM

IV. PRESENTATIONS FROM PUBLIC RELATIONS FIRMS, Mr. Dan Rowe, President

A. Fahlgren
B. Hayworth Creative
C. Lou Hammond and Associates

V. BOARD DISCUSSION AND FINAL RANKING

VI. AUDIENCE PARTICIPATION

VII. ADJOURNMENT

To download this agenda please click HERE

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1 B. Harris September 9, 2009 at 4:09 pm

I have a home in greater Atlanta and a condo in PCB and I see the TV adverts for PCB. One was just on Fox a few minutes ago. They are ‘OK’ but that is all, they should be a lot better and one thing I do not see is the emphasis on how close greater Atlanta is to PCB.

The ad agencys who put spots in this area should be making a big deal out of how PCB is just a mornings drive from Atlanta. It is 330 miles from my home NW of Atlanta to my condo, or 5 1/2 hours with one stop at Mc Donalds for a bathroom break.

It is an easy drive: 85 to 185 crossing the north side of Columbus, Ga on the interstate then in Alabama, picking up 431 to Dothan and changing to 231 for leaving Dothan and on to PCB.

Drive it once and you won’t ever need to bring the map along again. You leave at 8 a.m. and your pulling in to your hotel/condo at 12:30 p.m. (note ‘going’ you pick up an hour by going from EST to CST – it makes you think it is a shorter drive).

The ads should be clear that it is a short drive on mostly great roads (9 miles in Alabama is being worked on). I drive it several times a year.

The ads now are just bland, not good and not eye catching. I don’t think we are doing all we can to get the attention of folks in N. Georgia.

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2 Jason Koertge September 10, 2009 at 9:33 am

Couldn’t agree more, Bill.

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3 Rick September 10, 2009 at 9:39 am

MAYBE…we should quit spending all these big bucks with out of town ad agencies and let some locals work on putting together commercials…

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4 4paris September 15, 2009 at 12:33 pm

Now that’s a GREAT idea!!

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