PCB Sand Sports and Panama City Beach

by January 12, 2009 • 2 comments

img_0193PCB Sand Sports in partnership with the Convention and Visitor’s Bureau welcomed Beach Tennis USA President Jim Lorenzo and Daniel Weinberg Marketing Director along with the EVP Pro Beach Volleyball Tour President Ross Balling. Russ Smith hosted the group at the Towne of Seaaven’s Origin as part of the hospitality coop from the local area. Many local properties offered to host these important guests and we appreciate the interest and excitement from across the community.

Richard Sanders, Director of Sports Marketing with the Convention and Visitor’s Bureau discussed dates and tournament schedule ideas to showcase Panama City Beach as one of the host cities for the EVP Pro Beach Tour in Summer 2009. The EVP Pro Beach Tour can bring exposure on Comcast Cable TV Network to more than 70 million homes.

PCB Sand Sports is working with both major beach sand sports associations to present the white sand beaches across Panama City Beach for the launch of a combined sporting event that will showcase “sand sports” . This will include Beach Soccer as we continue to share our vision of how this can help develop the new brand for PCB and grow activities for the local community as well as offer events and exposure to grow tourism in the area.

Rick Dye, President of Regions Bank and a founder of the non-profit Bay Areas Sports Association which is focused on developing sports for the local community by working closely with schools hosted a reception Friday night January 9th at Baja Grill. This provided an opportunity to introduce both sports to the local business community.

We had a great attendance with much interest in the “new sport and buzz of Beach Tennis” and discussion on how to work closer together. Beach Tennis showcased the “ball” used for Beach Tennis and provided t-shirts and hats as part of their hospitality for the attendees.

Dr. Jason Newsome, Director of Bay County Health Department was also in attendance and shared his input on the benefit sand sports can bring to the local community to get citizens out to play.

We discussed ideas to engage the schools within the community to expand opportunities for local leagues along with the tournaments and Pro Beach events for these hot and growing beach sand sports.  Beach Tennis is now licensed in more than 7 global countries and can bring International visitors along with Beach Volleyball as the area prepares to open the new airport.

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1 Sherry L January 13, 2009 at 12:01 am

This is a great event here in Atlanta; I would love to see it from my balcony in PCB!


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