Pcbdaily Survey Results: 1 in 4 readers makes $130k a year + Did you win?

by June 11, 2009 • 5 comments

Well, the Pcbdaily survey went better than expected with over 150 responses.  This is the first of many (we hope), and it was very insightful as to who the readers of Pcbdaily really are.

As a little incentive to answer a few questions, we said we’d give away a $50 gift card to Beef ‘O’ Brady’s. I actually did the drawing this morning in my lush garden on video, so if you want to see if you won, watch the video!

The survey results are below.

Here are the results:

Are you a business owner?
Answer Count
Small business – 1 to 20 employees 50 (32%)
Medium business – 21 to 100 employees 4 (3%)
I work for someone. 104 (66%)

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Are you a man or a woman?
Answer Count
Woman 82 (52%)
Man 75 (48%)

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In what age group are you?
Answer Count
18 – 24 7 (4%)
45 – 54 52 (33%)
55 and older 39 (25%)
25 – 34 31 (20%)
35 – 44 28 (18%)

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What’s the highest level of education that you’ve completed?
Answer Count
Undergraduate School (Bachelors) 49 (31%)
High School 47 (30%)
Junior College (Associates Degree) 35 (22%)
Graduate School (Masters) 24 (15%)
Doctorate 2 (1%)

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What is your total annual household income?
Answer Count
$20,000 – $34,000 4 (3%)
$130,000 and up 39 (25%)
$81,000 – $100,000 31 (20%)
$35,000 – $50,000 23 (15%)
$66,000 – $80,000 23 (15%)
$100,000 – $130,000 21 (13%)
$51,000 – $65,000 14 (9%)
$0 to $19,000 1 (1%)

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What is your current marital status?
Answer Count
Single 37 (24%)
Married 120 (76%)

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How often do you travel to Panama City Beach?
Answer Count
I live here. 86 (55%)
1 – 2 times per year 23 (15%)
3 – 5 times per year 21 (13%)
10 or more times per year 17 (11%)
6 – 9 times per year 10 (6%)

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Do you own real estate in Panama City Beach?
Answer Count
No, I do not own real estate in PCB 68 (43%)
Townhome 6 (4%)
Home 52 (33%)
Condo 31 (20%)
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5 Comments

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1 little lady June 11, 2009 at 11:44 pm

nice garden- hehehe- oh, and congrats winner-

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2 Cebo Campbell June 12, 2009 at 10:03 am

Dude, I totally stuffed the ballot and got nothing. Stupid honest Indiana Jones hat. Awesome results and congrats to Mark Dean. You should definitely try the Watterson sandwich. It’s deelish.

Reply

3 jobeibi June 13, 2009 at 8:52 am

Great demographic, guys! Your advertisers should be pleased.

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4 Jake June 13, 2009 at 4:51 pm

OH MY GOSH – So I know this Mark Dean guy – I am gonna call him and see if he will treat me to dinner this weekend. Maybe I will just suggest dinner at Beef’s and see what he says 🙂 Actually he is a great guy and actually turned me on to PCB Daily a long time ago – so he definitely deserves it.
On another note, the results were very interesting. Your site gives us great insight to the workings and unseen sides of the beach – and with this survey we got a little peek at the readers. Thanks!!!

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5 Capricious June 23, 2009 at 8:12 pm

“.. 1 in 4 readers makes $130k a year…”

Since the “survey” asked for “household income,” is
the above statement really accurate?

Reply