PANAMA CITY BEACH, Fla. (April 30, 2008) – Simon Property Group announces the appointment of Felicia Robinson Cook as director of marketing for Pier Park. Cook boasts more than 20 years of experience in marketing and previously served as the area director of business development for two Simon properties, Independence Center located in Independence, Mo., and West Ridge Mall located in Topeka, Kan.
As the director of marketing, Cook will oversee day-to-day operations and supervise all aspects of the center encompassing budgeting, financial analysis, tenant relations, lease administration, community involvement and marketing.
Prior to joining Simon Property Group, Cook worked extensively with several state-directed Miss USA/ Miss Teen USA pageants and gained experience by assisting with coordination, marketing, public relations and production. She is an active staff member of the regional Emmy Award-winning Crystal Group, Inc. and has worked with Morris Communications, serving in roles such as event coordinator and publisher for the Kansas City Guest Informant.
Cook has always been deeply involved with the community in which she lived. She has been a member on the Kansas City Hotel & Lodging Foundation Board, Greater Kansas City Restaurant Association and the Missouri State Restaurant Association Boards. In addition, she finds ways to serve and support her local schools’ athletic, band and music Booster Clubs.
“I’m very excited to be at Pier Park. Panama City Beach is a beautiful city and Pier Park is a wonderful property. I love being here,” said Felicia Robinson Cook, Pier Park’s director of mall marketing.
Located in the heart of Panama City Beach, Pier Park is destined to become the region’s premier shopping address. Developed by Simon Property Group and comprising nearly 900,000 square feet, the open-air regional lifestyle center is anchored by Borders, Dillard’s, JCPenney, Jimmy Buffett’s Margaritaville, Old Navy, Ron Jon Surf Shop, Target and The Grand 16 Theatres. Pier Park is also comprised of fashion and specialty retailers, including exciting new-to-market choices such as Ann Taylor Loft, Caché, Chico’s, Coldwater Creek, Hollister Co., Jos. A. Bank, Lane Bryant and Ulta Beauty. In addition, the center embraces many unique dining options such as Hofbrau Beer Garden, Back Porch Seafood House, Bootleg Barbeque, Five Guys Burgers and Fries, Longhorn Steakhouse, Panera Bread, Reggae J’s Island Grill, Tootsies Orchid Lounge and many more. Shoppers can also enjoy movies at The Grand 16 Theatres, which features stadium seating, digital sound, advance ticketing over the Internet, three concession areas, a specialty café and game room. For more information about Pier Park, please visit www.simon.com
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Molly Parrish/ KC Public Relations