summer white sale

The Difference Between “Real Fun Beach” and “Summer White Sale”

April 1, 2009 • 3 comments

Here are 5 reasons why “Real Fun Beach” will work and 2008’s “Summer White Sale” wasted a lot of money. 1. “Real Fun Beach” (RFB) tells you exactly what Panama […]

by Kirk Lancaster

New Summer Marketing Campaign to Brand “FUN”

January 28, 2009 • 5 comments

“Best dang beach vacation ever. Period.” – Funculator – Funtastic – These are some of the ideas that came out of the brain-storming session yesterday with regard to the summer […]

by Jason Koertge

TDC Marketing Meeting – New Web Site Update, Summer Marketing Talk

January 23, 2009 • 1 comment

Tuesday’s Marketing Committee meeting should bring joy and laughter as we all dance around a silly little hat singing kumbaya.  Wait, scratch that, what?! On the agenda is discussion (or […]

by Jason Koertge

The Fall is Over, so how did the White Sale go?

December 2, 2008 • 1 comment

I suppose it has been quite some time since I’ve shared a highly opinionated piece on how we market our area.  Maybe too much criticism, or maybe I’ve been really […]

by Jason Koertge

TDC’s $52 million improvement iniative

November 6, 2008 • 1 comment

Wednesday, the TDC’s Revenue Enhancement Committee (fancy for bed tax committee) met to discuss improvement ideas for Panama City Beach and how to fund it all. The ideas range from […]

by Jason Koertge

Video of Jason Koertge on the Lee Sullivan Show

October 27, 2008 • 7 comments

I was on the Lee Sullivan Show a few weeks ago, and have gotten the show online.  Lee and I discussed the TDC, the Summer White Sale and how IT […]

by Jason Koertge

9/2/08 TDC/CVB: Budget Approved Without Any Changes

September 3, 2008 • 5 comments

8 of the 9 board members were present for the special meeting that was called last Friday. Absent was Mike Nelson. Public attendance was probably the smallest it has been […]

by Bryan Durta

Panama City Beach Extends ‘White Sale’ For Fall

August 22, 2008 • 1 comment

SAVINGS ROLL IN: Panama City Beach Extends ‘White Sale’ For Fall, Offers Discounts From 50 Travel Partners PANAMA CITY BEACH, Fla. (August 21, 2008) – You can still catch the […]

by Jason Koertge

Did the Summer White Sale Hurt Local Businesses?

July 21, 2008 • 2 comments

There was a “letter to the editor” published in the News Herald on July 18th from Reggie Lancaster talking about how the Summer White Sale didn’t help local tourism, but […]

by Jason Koertge

The Summer White Sale has been released

May 7, 2008 • 2 comments

I was unaware that this had been finalized, but I guess final numbers were supposed to be in by April 25th by all the retail partners participating in this program. […]

by Jason Koertge